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Buyer Personas: Marketing is Just Helping and Selling is Easy

Buyer Personas: When Marketing is Just Helping, Selling is Easy One of the first marketing lessons I was taught was this: if you try to orient your marketing efforts to everyone, you’ll end up marketing [...]

By | Jun 22, 2017|Categories: Build Your Dream Company, Start Your Business|Comments Off on Buyer Personas: Marketing is Just Helping and Selling is Easy

3 Steps to Building a Business Brand

3 Steps to Building a Business Brand Help! Should I really spend my money on design? The short answer is absolutely. Yes. Yes. Yes. And another yes. And no, I don’t sell branding services - [...]

By | Jun 15, 2017|Categories: Build Your Dream Company, Start Your Business|Comments Off on 3 Steps to Building a Business Brand
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Online Training

Buyer Personas: Marketing is Just Helping and Selling is Easy

Buyer Personas: When Marketing is Just Helping, Selling is Easy One of the first marketing lessons I was taught was this: if you try to orient your marketing efforts to everyone, you’ll end up marketing [...]

By | Jun 22, 2017|Categories: Build Your Dream Company, Start Your Business|Comments Off on Buyer Personas: Marketing is Just Helping and Selling is Easy

3 Steps to Building a Business Brand

3 Steps to Building a Business Brand Help! Should I really spend my money on design? The short answer is absolutely. Yes. Yes. Yes. And another yes. And no, I don’t sell branding services - [...]

By | Jun 15, 2017|Categories: Build Your Dream Company, Start Your Business|Comments Off on 3 Steps to Building a Business Brand
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Rural Outreach / Virtual WBC Launch Events

Meeting Pam Juliano

Meeting Pam Juliano Ann Marie put me in touch with Pam Juliano, who has been involved heavily in public service around the State of Utah. One of her past positions even included being a coordinator [...]

By | Sep 15, 2016|Categories: Rural Outreach|Comments Off on Meeting Pam Juliano

Climbing the Summit

Climbing the Summit Jeff is the Economic Development Director in Summit County. I just got off the phone with him and am just so giddy about all the great information he was able to give [...]

By | Sep 13, 2016|Categories: Rural Outreach|Comments Off on Climbing the Summit

Partnering with SBDCs

Partnering with SBDCs A big part of our project was connecting with the statewide Small Business Development Centers (SBDC). I knew they could be a huge help in coordinating local focus groups and helping us [...]

By | Sep 9, 2016|Categories: Rural Outreach|Comments Off on Partnering with SBDCs
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